There are three main reasons why jelly beans can stand out among many square dance platforms. Reason 1: It has attracted many users in the way of "community + sharing" Like many square dance platforms, Tangdou provides middle-aged Fax List and elderly users with content such as square dance videos, square dance music, and dance teaching, which solves the problem of middle-aged and elderly people finding square dance videos and learning square dance. In addition, Jelly Bean takes the "community + sharing" approach as its core competitiveness, providing a window for discussion and communication for the majority of middle-aged and elderly users.
Users can publish their own dance videos and participate in speeches on related topics on Jelly Bean, and meet like-minded friends through exchanges and interactions on the platform, so that users have a more sense of belonging. At the same time, users can also share their favorite videos and topics with their WeChat friends and circle of friends, thus attracting more users to Jelly Bean. Reason 2: Grasp the resources of square dance teachers to ensure the quality of platform content As a square dance teaching video platform, Jelly Bean's teaching content is undoubtedly the key to attracting middle-aged and elderly users.